Overview

This guide explains how managers can use the Reports module in ITG Admin to analyze performance data.

Each tab — Dashboard, Campaigns Report, Channels Report, and Daily Report — serves a distinct purpose with its own filter set.

The document outlines each tab’s purpose, key metrics and columns, available filters, step-by-step workflow, and export instructions.

Access & Common Controls

• Access: https://admin.internal.inthegame.io/v2-7/reports → Reports
• Common controls shown on most tabs:
  • Date Range (From / To)
  • Timezone
  • Filters
  • Submit (apply selections)
  • Export (downloads current table view)

Figure 1. Reports header with tabs and common controls

Dashboard Tab

Purpose: High-level overview with charts and main KPI’s display; easily accessible overview across channels and users.

1. Main widgets (Figure 2)

   Top Channels Impressions (bar chart), KPI display: such as Engagement Ratio, Unique Engagements/Impressions, Closed, New/Returning/Total Users, and Ad Views.

2. Table (Figure 2):

   Displays Ad unit module data: Request, Impressions, No Show, Error, Complete, Engagements, and Closed.

   You can also segment the data according to these parameters:

• Channels – displays engagement per channel.
• Campaigns – shows aggregated performance by campaign.
• Devices – splits data across device types.

1. Filters (Figure 2): Channel Name, Creatives, Campaign, Advertiser, Devices, OS, and Segmentation.

Figure 2. Dashboard → Filters modal.

How to Use Dashboard